The AppleTV is a hobby for Apple. Steve Jobs wants the AppleTV to be viewed as “a DVD player for the Internet.” YouTube is coming to the AppleTV in mid-June.
What’s more, thanks to the popularity of iTunes on PCs, Apple has become a major Windows software developer. “We’ve got cards and letters from lots of people who say that iTunes is their favorite app on Windows,” noted Jobs. “It’s like giving a glass of ice water to somebody in Hell.”
Jobs said that the secret to Apple’s success isn’t in building huge factories. “All we are is our ideas, or people. That’s what keeps us going to work in the morning, to hang around these great bright people. I’ve always thought that recruiting is the heart and soul of what we do,” he said.
Steve Jobs and Bill Gates will be on stage together at D later today…