Of all the Apple slogans over the years, the one that I love the most is “Think Different.” It’s short, powerful and makes you think about the short, powerful message of “think different.”
Along with this slogan, Apple printed posters of those in history who dared to think different. It was a very appropriate campaign highlighting how Apple was not just another computer company and further set the stage for Apple’s method of forthcoming success.
Here are a few Think Different posters I own along with the memorable message “to the crazy ones.”
Listen to Steve Jobs address the crazy ones.
And here’s a longer rendition of the message to the crazy ones.