Not in some kind of Internet marketing strategy, but as an indirect means of upping your status. You see, in the past, it was users of Google search and Gmail who were characterized as wealthy and rich (and young).
Now, there’s been a shift to Facebook and Twitter. A recent study shows that FB-ers and Tweeters have more money and tend to live in urban areas. So the obvious correlation is that if you too want to have more money, you have to ditch MySpace and start using Facebook and also tweeti like there’s no tomorrow.