Today I Learned…
that the temperature in the private event room of Alan Wong’s Pineapple Room in Macy’s Ala Moana is not adjustable. Supposedly, it is controlled by a facility in New Jersey. Yes, that’s what was explained to our party when asking if we cool off the room a little. Yes, that New Jersey – not in Ala Moana, not in Honolulu, not in Hawaii, not in the Pacific Ocean, not on the West Coast, but the New Jersey that is five time zones away.
Or is this just made up? I’m thinking the policy of the temperature setting is set forth by New Jersey, but actually controlling the temperature? Sounds like a cover story to me…
Spotted at Marukai
I’m not a regular at Marukai, but that’ll change since I just signed up for membership. What did I spy while perusing this little slice of Japan?
See the cool Gundam Pepsi cans? Love the artwork but abhor the $4 price tag. That’s $4 per can, a regular 12-oz can. The Darth Vader Pepsi Energy Cola looks more intriguing since it’s not your everyday Pepsi, and I believe it’s cheaper at less than $3 per can.
If soda ain’t your thing, how about Kit Kat varieties. Raspberry sounds good, but you know you have to try Vanilla Ice (Ice Baby) first. Check out the hook while my DJ revolves it! The other icon that transcends cultures is Oreos. I’m not sure how chocolate pie Oreos look like strawberries, but hey, coming from Japan, I can believe it.
Lastly, this one leaves me scratching my head – Coconut Long Boys Juniors. Say what? Subliminal message you think? The words, “boys,” “nuts,” and “long” with pictures of coconut balls and the long cylindrical candies? This one frightened me.
Help Represent Hawaii in the Startup Movement!
So there’s this contest called The StartupBus where small teams develop and launch their own startup business while on a bus ride to Texas. Hawaii has two representatives in this contest, working on different teams. Cheer on Ryan Kanno and Austen Ito as they build out Readin.gs and Jobber.io.
Of course, marketing and social media plays a sizable part for businesses, and you can help both Ryan and Austen’s teams by leaving a comment here and spreading the word about @readingsFTW and @jobberio.
And if you want, you too can jump for joy helping Hawaii represent our tech talent!
Starbucks Wooden Card Selling Out?

So if you questioned buying one of these wood cards, it’s best not to delay any longer!
How’s the stock in your area?
Spotted at Safeway
A little old by now, but some items of interest spotted at Safeway.
You know you want to sample the Flamin’ Hot Funyuns no matter the burnage that’ll ensue. Pucker up!

Who doesn’t love the sophisticated cookies? After you outgrow Oreos, Pepperidge Farms will be waiting.

Remember the days of seeing Hickory Farms “pop up” locations during the Holidays? These small stores would temporarily open for business, pushing these meat sticks to customers. Be honest, you’ve sampled the beef stick, right? No shame in that.

Reading About Readin.gs
As I was trolling the Internet, I started picking up traffic on this #startupbus tag. Then I came across this article explaining the StartupBus. So yeah, there is an actual bus (several actually), and they’re all traveling to Austin, Texas.
During this drive of 72 hours, each team starts a business. Yes, actually start a business… on a bus. I’m still learning about the StartupBus because hey, the idea sounds wacky itself.
The team I’m looking at is Readin.gs, otherwise known as East Coast Team 5. What is Readin.gs?
Readin.gs is a monthly curation service that provides hand-picked books from today’s most influential industry players.
Simple enough to comprehend, no? Now, take a look at their team makeup, you might see a familiar face that hails from Hawaii. Well, aloha there Mr. Kanno. And it seems Mr. Kanno has already penned a few a few posts for the Readin.gs cause.
To make the StartupBus an interactive experience with us Netizens, you can actually contribute to the success of your fave startup on them buses. There’s some secret sauce cooked up that determines your score based on activities and how your score helps support the teams. I don’t understand it all, but hey, it’s a fun and entertaining add-on.
Each day, heck, each hour will surely reveal more and more as all the teams ramp up their businesses… on a bus. Keep watching and follow along.
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Bought Wood, Got Free (Hazel)Nuts
Also launching today is the special edition Starbucks card made out of harvested wood. Yes, the card is wooden with a laminate on the front and back so the faces feel like a regular card. The edges, though, look cardboard-ish, kinda like a sliver of particle board. The card feels light, but not noticeably different from the normal Starbucks Rewards card. I’m guessing the birch wood provides the natural coloring of this card.
Anyways, the Starbucks store I visited had a stack of these wooden cards, but I didn’t ask if that was their entire supply. If you go pick up one of these, give the new Hazelnut Macchiato a try. You might get a coupon for a free Hazelnut or Caramel Macchiato during the month of March. 🙂
Starbucks Hazelnut Macchiato Is for Mature Palates
I made the macchiato mistake of getting the drink stirred, not layered so my drink looked like any other espresso signature drink. The hazelnut syrup marking was on the bottom of my cup, not the tasty-looking checkboard on top. Next time. And I have to try it iced.
Now That’s a Starbucks Drink!
I personally don’t want to taste a 48-shot espresso drink from Starbucks, but if you’re trying to set a record for the most expensive Starbucks drink then you’ll have to. Not only that, but you have to add fruit, powders, drizzles, and toppings. If you want a small price break, be sure to bring in your own mug to save $0.10.
I doubt a human could safely drink this in one sitting.
Starbucks Hazelnut Macchiato Debuts Virtually
Starbucks’ new seasonal items are set to launch on Tuesday, March 5, 2013, and with it, an updated iOS app is now available. This updated app marks the virtual debut of the Hazelnut Macchiato.

According to the description, however, this drink is not seasonal and is sticking with us for the entire year. And if you were wondering what “macchiato” means, it literally means “marked” in Italian.
Where Can You Order 4000 Starbucks Lattes?
Not really, but when Steve Jobs called a nearby Starbucks in 2007 and ordered 4000 lattes during the launch of the iPhone, he inadvertently established a prank that will not go away. If you really wanted to (and could afford it), you’d have to wait 48 hours before your order could be completed.














