“I Approve This Message” 2012
I approved this message back in 2006, but since it’s been six years, I feel compelled to reiterate my approval. So here goes.
And although I’m not running for any political position, you have to smile when you see this.

								    				
							    			I approved this message back in 2006, but since it’s been six years, I feel compelled to reiterate my approval. So here goes.
And although I’m not running for any political position, you have to smile when you see this.

								    				
							    			I keep saying I’m not a political person, but with previous posts about Linda Lingle and Kim Coco Iwamoto, I begin to wonder. Now, I have a story about Honolulu City Councilmember, Charles K. Djou. I’ve seen Charles on the news here and there, and his political stock seems to be on the rise. But even with his bright career, Charles is still a normal guy.
Yes, he takes his family to lunch at the Royal Garden restaurant in the Ala Moana Hotel. He takes his kids to check out the fish in the fish tanks. And the biggest reason why Charles is a normal guy – he wears Locals rubber slippers!
After I just got done poking fun at politicians’ commercials ending with the silly phrase, “I approve this message,” they go ahead and make it work. I’ve now seen or heard two commercials that end with the familiar “I approve this message,” followed by additional words that place this statement in a better context.
Mazie Hirono’s most recent television spot ends with her saying, “I approve this message, and I hope you do too” (or something close to that). A previous commercial has her saying “I’m Mazie Hirono and I’m honored to approve this message.”
Driving to work today, I heard a radio commercial for Ed Case that had a modified approval statement as well. Unfortunately, I forgot his exact words, but I did like the variation.
I guess someone out there is listening after all.
As election time rolls around again, more and more television commercials touting the virtues of politicians are being aired. Most, if not all, of these commercials end with the statement, “I’m <insert politician name here> and I approve this message.”
I never did understand what that’s for and what it means. Didn’t this commercial just talk about your hard work, sterling ethics, and what you can offer the political scene? Of course you approve this message since you just said it! Would be outright dumb if you just touted yourself then didn’t approve the message. I just don’t get it.
“I’m Gee Why and I approve this message.”