Clueless About Coffee Cup Couture

Obviously, I am clueless about what’s fashionable for coffee cup designs. This morning, Starbucks announced their limited edition Swarovski mug to celebrate the 10th Anniversary of the Pumpkin Spice Latte (PSL). My reaction at seeing this bedazzled mug – “meh.” Crystal-studded and holding 12 ounces of coffee doesn’t equate to $150 in my book.

But yet, after a few scant hours, all 600 of these Swarovski keepsakes were purchased. Coincidentally, eBay has them with bids ranging from $300 to $700. Besides resale value, I don’t see the appeal. The crystals are sorta cool, but I can’t imaging holding the cup with the crystals biting into your hand. The ombre hue is nice but alone not worth the $150-price tag.

And that green crystal circle. I’m guessing it’s supposed to represent the Starbucks mermaid logo, but it’s so abstract, I wouldn’t recognize it unless you told me this was a mug from Starbucks. I’d rather order $150 worth of PSL to drink, but that’s my cup couture-less opinion.