Passion
Kicks Analysis 2013 #3: Sweet 16
This year’s Sweet 16 looks like this:
- Louisville, Adidas
- Oregon, Nike
- Michigan St., Nike
- Duke, Nike
- Wichita St., Nike
- La Salle, Under Armour
- Arizona, Nike
- Ohio St., Nike
- Kansas, Adidas
- Michigan, Adidas
- Florida, Nike
- Florida Gulf Coast, Nike
- Indiana, Adidas
- Syracuse, Nike
- Marquette, Nike
- Miami (FL), Nike
And the kicksy math comes out to 25% to Adidas, 6% to Under Armour, and therefore, 69% to Nike. This somewhat mirrors the original distribution of 20% to Adidas, 5% to Under Armour, and 75% to Nike.
Nike doesn’t seem to be making a large advertisement push for the tournament. Adidas has their All In for March motto along with their camo uniforms which I’m digging.

A Good Friday Indeed
Today was a good Friday indeed when this showed up at my door several days early.

Thanks again to Dwellable for sponsoring their contest and selecting my app review.
Kicks Analysis 2013 #2b: Regional Sponsorships
The West and the South Regionals have the most tumultuous results with many underdog pulling off upsets. Must be the presence of Under Armour kicks? Or maybe not.
Not much I can discern from these regional sponsorships other than I may have to change out this kicks analysis next year.
Yay! I Won!
I’m still ecstatic that I actually won Dwellable’s contest of providing the most interesting review of their updated mobile app. While winning an iPad Mini is uber cool, the real winning story is Dwellable itself. It’s okay to be honest and say you’ve never heard of Dwellable before. Dwellable is a recent startup focusing on the rental market and strives to be the “world’s foremost online vacation rental search engine.” Seems like they’re a growing team fueled by fun, passion, and travel addiction – my kind of team. 😉
How’d it all begin? In June of 2012, I received a message from Jane from Dwellable asking permission to share some of my blog posts about Hawaii. Sure, as a blogger, having your content featured elsewhere is a great compliment, but what really intrigued me is Dwellable’s personal contact. Every interaction with the Dwellable team felt unique, not mass mailings or name-changed form letters. That rarity endeared me to their cause so I willing keep an eye out for content helpful to Dwellable. Along the way, Dwellable started its leaderboard to drive up the competitive spirit then Dwellable had its Travel Blogger Contest won by the well-traveled Ed Paff, Jr. All of this adds up to fun for you and me and also enriches Dwellable’s offerings. That makes Dwellable a special company in my book (and I’m not just saying this because I won an iPad Mini).
Thanks again Dwellable and hope you guys continued success (and fun)!
Kicks Analysis 2013 #2a: Seed Sponsorship
Even though three quarters of the teams in the tournament are wearing Nike’s swoosh, the top seeds in each region show a different trend. Three of the four top seeds wear Adidas. Now that’s representing the three stripes of Adidas, Louisville, Kansas, and Indiana! Gonzaga was the sole Swoosher at Number 1, and the Bulldogs have already been eliminated. So if one of the other top seeds prevail then Adidas can add another championship to their brand.
In 2013, Nike has a lock of 5 seeds – #2, #3, #12, #15, and #16. Adidas nor Under Armour have any locks this year. In 2012, Nike also had five locks, and Adidas had one at #4.
Kicks Analysis 2013 #2: Conference Sponsorhips
Okay, with all the changes to the conferences over time, I can’t recall who’s where anymore, and more changes are coming. But year after year, the Big East and the Big Ten continue to be the perennial powerhouse conferences with 8 and 7 teams respectively in 2013. Is it true that the Pac-12 only had one team in 2012 but five this year? Granted the Pac-12 teams aren’t highly seeded, but UCLA (#6 South), Arizona (#6 West), Colorado (#10 East), Oregon (#12 Midwest), and California (#12 East) have the third highest conference representation, tied with the Atlantic-10 and Big 12.
Kicks Analysis 2013 #1: Shoe Sponsorship
Without a clearly dominant team in this year’s tournament, it’s an open field for anyone’s taking. But the shoes. The shoes tell a different story. For 2013, Nike is still well represented with 75% of the field of 64. There are 13 lucky teams dancing in Adidas, and Under Armour holds at 3 teams (Temple, La Salle, and South Dakota).
Even with Nike’s strong overall showing, the top seeds show a reversal in the trend (more in a future post). The breakdown for 2013 isn’t much different from last year.
Dwellable’s Road to the Final Four
Did you know Dwellable’s new mobile app can help you on your road to the NCAA Men’s Basketball Final Four? No, the Dwellable app can’t divine the winners for your March Madness bracket, but it can help you find lodging at the 13 different sites where games are played.
Simply put, Dwellable is “the world’s foremost online vacation rental search engine” and aims to answer the question, “Where are you going?” Their new app is an awesome extension of their service. So if you’re fortunate enough to attend any of the Big Dance games, use Dwellable to find a place to stay. While I’m not in this lucky bunch, I can still take my fantasy trip to the 2013 Final Four thanks to Dwellable. While on this fantasy tour, let’s ignore costs and availability shall we? It’s more fun that way!
First Four (March 19 and 20)
University of Dayton Arena, Dayton, Ohio.
Where does the road begin? In Dayton, Ohio, and what catches my eye on Dwellable is this authentic gem! A barn?! Yes, a barn.
I can see it now – Coach Norman Dale barking out plays, Jimmy Chitwood swishing jumpers, and recovering Scooter stammering, “Run the picket fence!” This is not the Hoosiers of Indiana, but this barn speaks the history of basketball.
Second and Third Rounds
The Palace of Auburn Hills, Auburn Hills, Michigan
Michigan is a far ways away from Hawaii and while on this fairy tale tour, I would definitely stay at the Hansel and Gretel cottage. Look at the gorgeous pictures!
Rupp Arena, Lexington, Kentucky
Defending champions Kentucky Wildcats didn’t receive a bid this year, so the welcoming canine of this Charming Town Home must definitely be a sign. Hope you didn’t pick any cat teams in your bracket.
To help plan your stay, be sure to check out the app’s availability calendar.
EnergySolutions Arena, Salt Lake City, Utah
While March Madness is all about basketball, Utah is known for its skiing. If I were to enjoy the snow, the Canyon Racquet Club would be my home court. I marked the Canyon Racquet Club as a favorite in the app, but unfortunately, these favorites don’t sync with your favorites marked on Dwellable.com. 🙁
HP Pavilion, San Jose, California
San Jose is one of those rental markets that Dwellable doesn’t have many listings (four at this time), but I’d be happy at the Executive Victorian Home in Downtown Willow Glen. While Dwellable’s listings will grow over time, you can accelerate the process by contacting them.
University of Dayton Arena, Dayton, Ohio
I’m still at the Barn! 😉
Frank Erwin Center, Austin, Texas
I’ve heard that there’s a certain artistry in Austin and The Zen Den surely portrays that. For the Austin games, I’m hoping the Florida teams emerge victorious.
Sprint Center, Kansas City, Missouri
According to Dwellable’s map of the Missouri area, there are 138 locations, but I like the getaway appeal of the Circle O Lodge and Tree Farm. Besides doesn’t that “O” in Circle O remind you of a basketball hoop?
Wells Fargo Center, Philadelphia, Pennsylvania
I’m thinking there won’t be any major upsets in Philadelphia with the Hoyas and Blue Devils defending their second seedings. Might as well enjoy the view from this Downtown Philly Luxury Penthouse.
Living on an island, geography isn’t my strong suit, but to maximize Dwellable, it helps if you’re familiar with some state geography. Luckily, Pennsylvania only has a few regions to look through.
Regional Sites
East Regional, Verizon Center, Washington, D.C.
Now the road continues on to the regional sites, and I predict the 2013 champion will come from the East bracket. While in DC, I’d have to take in the sights, perfect for the One Block From the Convention Center! Walk to Monuments! apartment.
West Regional, Staples Center, Los Angeles, California
West coast basketball played on the beaches of LA? You know what that means. Yep, Wesley Snipes and Woody Harrelson in White Men Can’t Jump. The Ultra Modern Beach House is the perfect venue!
Midwest Regional, Lucas Oil Stadium, Indianapolis, Indiana
The Midwest region games are held in Indiana, and this Log Cabin in Brown County feels the “most Midwest” to this Pacific Islander (what do I know of the Midwest??). Out of the Midwest region, I believe Louisville will show why it’s the tournament’s overall top seed.
South Regional, Cowboys Stadium, Arlington, Texas
From Austin to Arlington to Granbury, Texas, I’m loving this Lake House in Granbury. In the South Regional, will Shaka Smart and the VCU Rams pull off more upsets?
Final Four, Georgia Dome, Atlanta, Georgia
And finally, our road ends in Atlanta, Georgia, specifically the Wilderness Lodge in Georgia. Georgia is where the Indiana Hoosiers will be named the 2013 national champs.
Bonus: It’s somewhat of a surprise that the University of Hawaii is hosting a CollegeInsider.com post season game (or two). So if you’re going to be on Oahu, you may as well live like a President. Stay at the “Obama Winter Whitehouse” in Kailua where the First Family usually spends their Holiday vacations.
While I’ve blogged about President Obama’s winter vacations in Hawaii and shared posts with Dwellable, I don’t see shared posts available on the Dwellable app. I’m thinking fans of Dwellable would love this addition. 😉
There it is, my virtual road to the Final Four thanks to Dwellable. Where are you going?
- Like Dwellable on Facebook.
- Follow @dwellable on Twitter.
- Read Pulpconnection posts on Dwellable.
Old School Commercials of Hawaii
Check out this Honolulu Magazine post collecting some of the classic television commercials from back in the day. I remembered all of them but had forgotten the impact of that silent Zippy’s commercial (featuring Jade Moon).
That’s the Under Armour Spine Bionic
In case you missed it, DeAndre Jordan wears the Under Armour Spine Bionic. Sure, it’s a custom colorway, but you know you’ll be able to dunk like this just be wearing these shoes… or not…