Be a Great Corporate Blogger
Scoutblogging.com has 10 good tips on becoming a great corporate blogger. Heck, the tips apply for all bloggers!
The short list:
- Understand the fundamentals of Blogger Relations
- Create value
- Grow and sustain your audience by providing real analysis
- Report on community opinion
- Respond with comments to build relationships and traffic
- Track your conversations
- Don’t be afraid of criticism
- Conduct interviews to generate content and ideas
- Promote your blog
- Monitor the web for brand names and references
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